About FUSIPIM
Feeding the World with Quality Since 1988
FUSIPIM was founded in 1988 with a simple vision — to bring safe, delicious, and convenient food to families and businesses around the world.
Over the past 38 years, Fusipim Sdn Bhd has grown into one of Malaysia’s trusted Halal-certified food manufacturers, specializing in frozen fish-based seafood, breadcrumbs, culinary ingredients, and ready-to-eat sauces.
Today, FUSIPIM offers more than 120 varieties of frozen and ambient products, including Fish Balls, Cheese Fish Tofu, Chicken Fritter Flour, Breadcrumbs, Nacho Cheese Sauce, and a wide range of ready-to-eat sauces. Our products are designed for versatility and convenience, widely enjoyed in Hot Pot, Oden, Deep Fry, BBQ, Stir Fry, Finger Food, Party platters, and many other culinary creations across the globe.
With over 300 dedicated employees and a growing international presence in more than 20 countries and regions, FUSIPIM proudly serves millions of consumers worldwide.
Guided by our commitment to quality, food safety, and continuous innovation, FUSIPIM continues to deliver trusted food solutions that bring people together through great taste.
Our Strengths at a Glance
IQF Technology Excellence
Advanced Individual Quick Freezing for superior freshness and quality
Presence in 20+ Countries
Trusted by partners worldwide
120+ Product Range
A diverse portfolio tailored to global tastes
International
Certifications
FSSC 22000, HACCP, JAKIM Halal, MUI Halal, and
EU Standards
1 BILLION+
Serving Delivered
Nourishing consumers across the globe
38 Years of Expertise
Proven excellence in food manufacturing
Message from Managing Director
“To create moments of connection and affection by sharing Fusipim products anytime, anywhere” has always been the purpose that drives us forward.
Guided by this target, we remain steadfast in upholding the highest standards of food safety, while continuously offering a wide range of delicious and high-quality products to our consumers.
Looking ahead, we are committed to expanding our global footprint by strengthening and growing our international distribution networks.
Through this, we aim to bring Fusipim products into more households around the world, creating greater value for our business partners, customers, and the communities we serve.
Managing Director's Profile
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Managing Director of Fusipim Sdn. Bhd.
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Bachelor’s Degree in Food Science and Technology (USA)
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Over 20 years of experience in food manufacturing
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Top 30 Finalist, Malaysia Creative Young Entrepreneur Award 2018
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Winner, Malaysia – 10 Outstanding Young Malaysians 2018
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Finalist, Malaysia – EY Entrepreneur of The Year™ (EOY) 2018
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Male Entrepreneur of the Year, Star Outstanding Business Awards (SOBA) 2018
Mr. Ben Eng
Our Brands
